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Friday 11 September 2009

FARROW Design Company

"Make things look better"

These words are quoted from Mark Farrow, founder of the company FARROW, This self taught designer has established himself if the design world elite with clients such as the BBC, Atlantic Records, Channel 5, EMI Records, MTV and many other companies.

He describes his work as follows, "it doesn't matter which we are working on, be it a 12-inch sleeve for Kylie Minogue, a gallery for the Science Museum or a global labeling system for Levi's the aesthetic is the same and the approach identical.

I'm drawn to his way of experimental identification that surrounds his work and the power behind some of his concepts, his bold use of color also sets him apart from others in the sense of play and interpretation.

Above, Project: "Manic Street Preachers: Lifeblood" album cover illustration, 2004
(Client Sony/BMG)